Coldwell Banker eMarketing Advantage

14 Net Mystery Shoppers Dare to Compare report commissioned by

Online Rapid Response System

With our proprietary online rapid response

system, your sales associate has a compelling

tool to ensure every potential buyer for your

property receives a fast, professional response.

In the blink of an eye, your potential buyer can

connect with the affiliated sales professional who

best knows your home and its unique selling

features.

Here’s how it works:

• A homebuyer sees a listing online.

• They request additional information or a

showing through the website.

• The Coldwell Banker Preferred independent

sales associate receives an instant alert.

• They are able to respond to the homebuyer

within minutes, and you are that much

closer to a closing.

After generating the greatest exposure for

your property, we follow it up with the most

knowledgeable and responsive customer

service in the business. Before we changed

how the industry looks at technology,

almost half of the online inquiries made to

sales associates went unanswered. Of those

inquiries that did receive a reply, the average

response time was measured in days.

Now,

the technology and infrastructure of

Coldwell Banker Residential Brokerage

enables immediate sales

associate notification,

making it possible to

respond within seconds.