Coldwell Banker eMarketing Advantage

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We don’t just place your property in the best
locations. Like your home itself, we make
sure your listing shows well with images and
detailed property descriptions that convey its
unique character. Because “home” is also a
state of mind, offers
content and features that help prospective
buyers get to know and appreciate the allure
of the surrounding community. It’s all part
of an eMarketing approach that says it’s not
enough to help locate prospective buyers
when you can also help focus their interest in
owning your home.
Photo Marketing Program
To satisfy online shoppers, we’ve developed a
program that markets your home using multiple
photos. Why? Because research shows that
approximately 87% of home buyers found multiple
photos very useful.12 Plus, having multiple photos
gives us an opportunity to make your home stand
out and show its best. After viewing homes online,
over 65% of home buyers have visited the homes
they viewed.13 Your affiliated sales associate will
personally help you devise a photo strategy that
works harder to sell your home.
Focusing home
buyer interest.
12. 2015 National Association of REALTORS® Profile of Home Buyers and Sellers. Percentage is a combined percentage of
respondents who found online photos very useful and somewhat useful.
13. 2015 National Association of REALTORS® Profile of Home Buyers and Sellers. Percentage is a combined average of
respondents who drove by and walked through specific properties viewed online.